Artwork Requirements: Why do you need .ai or.eps format files?
For logo imprinting or engraving, your logo image or text must be provided as a vector file.
The main reason, is because vector images retains its clarity when scaled up or down.
Here is an example:
![]()
You can see how .jpg, .bmp or .gif files are all pixilated and distorted.
For the vector files, the computer remembers the file using vector paths, thus avoiding pixilation of the image. Vector paths are saved as mathematical equations, allowing resizing of the image without any loss of clarity.
For the majority of other file types (jpg, bmp, png, and etc.), the computer uses a grid of pixels or small squares that get fuzzy and distorted when enlarged.
Why certain .ai or .eps files won’t work?
Certain graphic programs allow saving any image as an EPS or AI file, but this does not make that file a true vector file that will allow printer/engraver to resize the file without loss of image clarity. If you do not have your artwork in its original format, these files will require to be recreated into a vector file by a professional graphic artist at an additional cost.











